Some of Your Questions Answered

What is the Initiative?

An organisation formed in 1995 by a group of local landlords and traders who, in view of their concern about the future of Hitchin town centre, met to discuss ideas on how the town could be improved by a co-ordinated effort.

Why does Hitchin need an Initiative?

Hitchin Town Centre needs to respond to changing circumstances in retailing and leisure facilities. There is increased competition between neighbouring towns and particularly from the development of out of town retail and leisure parks. The ability to shop via mail order, the Internet and TV/Radio has had a further impact on the traditional role of the High Street.

It is vital for Hitchin to maintain its competitive edge, attract new customers and ensure repeat visits.